Customer: “Hi. Can I have a coffee please?”
Zane: “Sure. What type of coffee would you like?”
Customer: “Fghhzghsghjkkkkkhhhhh???” (The phonetic for television static)
Zane: “What do you normally order?”
Customer: “A normal coffee.”
So today’s rant is about trying to find out what a “normal” coffee is (or is supposed to be). From my experience, customers who generally ask for a “normal” coffee usually end up ordering an Americano or a filter coffee. A few have mentioned or decided to go with our flat white but not enough (in my perspective)[1. Disclaimer: I am not referring to espresso-based drinks as the finish line for coffee drinks; I love all methods of brewing good coffee. ].
Is “normal” the type of coffee you “normally” order? This could work in a cafe where you are a regular I suppose[2. Only a hand-full of people know mine, largely because I hardly ever drink coffee outside of work (however, besides myself, well done to Cuth (ex-Origin now Bean There), Jeremy (ex-Origin now EspressoLab and ???) and the barista boys at Common Ground) ].
Thoughts? What do you or your customers regard as a “normal” coffee?